How First Family collects, uses, and protects your information.

2. Information We Collect

We may collect your name, email address, phone number, and the information you include in a contact request. When you consent to SMS or voice communications, we may also retain related metadata such as message logs, delivery status, timestamps, call records, and recordings where permitted by law. We may collect limited website usage information through cookies, analytics, and device data used to understand site performance and visitor activity.

3. How We Use Your Information

• To respond to questions and provide the information you requested.
• To communicate with you about health coverage inquiries and related service needs.
• To operate, maintain, secure, and improve our website and communication systems.
• To document consent, honor opt-out requests, and meet legal obligations under TCPA, 10DLC, and applicable carrier policies.

4. Express Consent & Opt-Out Procedures

We require your express written consent before sending marketing or informational SMS messages and your express consent before placing prerecorded or live marketing voice calls where required by law. Consent is not a condition of purchase. You may revoke SMS consent at any time by replying STOP. You may request help by replying HELP. You may also contact us at hello@firstfamilybrokers.com or (954) 710-8625 for support during normal business hours, Monday through Friday, 9:00 AM to 5:00 PM Central Time.

5. Data Retention & Legal Basis

Contact submissions are retained for as long as reasonably necessary to respond to your request, provide service follow-up, and maintain routine business records. Message logs, consent records, opt-in timestamps, opt-out requests, and related SMS or voice metadata are generally retained for at least 24 months to support compliance, dispute resolution, and carrier requirements. Our legal bases for processing include your express consent, our legitimate interest in operating and improving our services, contractual necessity when responding to a service request, and legal compliance obligations.

6. Cookies & Tracking Technologies

We may use essential cookies needed for site operation, performance cookies used to understand how pages are used, and limited analytics technologies that help us improve content and usability. Essential cookies typically remain only as long as needed for basic functionality. Performance and analytics cookies may persist for up to 24 months depending on browser settings and provider configuration. You can manage or disable cookies through your browser settings, although some site functionality may be affected.

7. Third-Party Service Providers

We use service providers that may support website hosting, analytics, communications delivery, and technology operations. These providers are only permitted to process information on our behalf for approved business purposes and under appropriate contractual restrictions. We do not sell personal information, and we do not share or disclose end-user information to third parties for their own marketing purposes. If a provider maintains its own privacy policy, you should review that provider’s statement directly.

8. Your Rights & Choices

• You may request access to, correction of, or deletion of personal information we hold about you, subject to legal or operational exceptions.
• You may unsubscribe from SMS messaging at any time by replying STOP.
• You may request support by replying HELP, emailing hello@firstfamilybrokers.com, or calling (954) 710-8625.

9. Data Security

We use reasonable technical and organizational safeguards designed to protect personal information from unauthorized access, misuse, alteration, or disclosure. These measures may include secure systems, access controls, and operational procedures. No website, data transmission, or storage environment can be guaranteed to be completely secure.

10. Children’s Privacy

Our services and website are not directed to children under 13, and we do not knowingly collect personal information from children under 13 through this website.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in business practices, legal requirements, or communication programs. Updated versions will be posted on this page with a revised effective date.